Innovation

Healthcare Publication

The Breakthrough Study: Understanding why people hope and fear breakthrough technologies

Building on a global survey published in January 2025, Leaps by Bayer, BCG, and Ipsos announce findings from their latest qualitative research

21.04.26

Innovation Publication

The Next Big Thing: Exploring the EDGE for High Growth Opportunities

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

20.10.25

Innovation Publication

The Next Big Thing: Exploring the EDGE for High Growth Opportunities

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

23.10.25

Innovation Ipsos Voices

Innovation and AI

Combining the best of Human and Artificial Intelligence to add value and insight

03.10.25

Innovation Event

Pangborn Sensory Science Symposium

Join Ipsos at the 2025 Pangborn Conference to connect with our global and local product testing experts and learn about the latest innovations in product testing.

28.07.25

Innovation Publication

Ignite Growth with Collective Innovation

Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.

25.06.25

Product Innovation Webinar

Revolutionising Product Testing with Synthetic Data

Synthetic data is revolutionising industries from FMCG to financial services to tech by enabling simulations and augmenting data. But, many innovation leaders have fundamental questions about the validity of the processes and outputs.

20.05.25