Innovation

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

Combining the best of Human and Artificial Intelligence to add value and insight

Join Ipsos at the 2025 Pangborn Conference to connect with our global and local product testing experts and learn about the latest innovations in product testing.

Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.

Synthetic data is revolutionising industries from FMCG to financial services to tech by enabling simulations and augmenting data. But, many innovation leaders have fundamental questions about the validity of the processes and outputs.

Join us on 12 March as we share how global trends can be practically used to inspire innovation that truly resonates with consumers.

New breakthroughs in science and technology offer exciting possibilities for the future, but will they be embraced by the public?

Driving Digital Innovation with Ipsos & UKOM

How does the Ipsos Exit Poll work? Mike Clemence reveals how the data behind the Ipsos Exit Poll, provided to BBC, ITV and Sky to reveal at 10pm on General Election Night, is gathered and calculated to determine the likely result of the election