Times Election Poll - Week 4
MORI interviewed 1,133 adults aged 18+ at 85 enumeration district sampling points throughout Great Britain. All interviews were conducted face-to-face in-home on 22nd April 1997, and the results published in The Times on 24th April 1997. Data were weighted to match population profile. An asterisk (*) denotes a figure between zero and 0.5%. Base: All respondents, unless stated
Q1 How do you intend to vote at the General Election on May 1? [If undecided or refused at Q1] Q2 Which party are you most inclined to support? Base: 1,984
Conservative | ![]() |
Labour | ![]() |
Liberal Democrats | ![]() |
Scottish/Welsh Nationalist | ![]() |
Green Party | ![]() |
Referendum Party | ![]() |
Other | ![]() |
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Would not vote | ![]() |
Undecided | ![]() |
Refused | ![]() |
Q3 From this card, can you tell me how likely you are to get along to vote in the General Election?
% | |
Certain to vote | 68 |
Very likely to vote | 12 |
Quite likely to vote | 10 |
Not very likely to vote | 4 |
Certain not to vote | 5 |
Don't know | 1 |
Q4 How strongly do you support the (Party named at Q1 or Q2)? Do you support them... Base: All naming party (917)
% | |
Very strongly | 31 |
Fairly strongly | 44 |
Not very strongly | 19 |
Not strongly at all | 4 |
Don't know / no answer | 2 |
Q5 Have you definitely decided to vote for the (Party named at Q1 or Q2) or is there a chance you may change your mind before you vote? Base: All naming party (917)
% | |
Definitely decided | 70 |
May change mind | 26 |
Don't know | 4 |
Q6 If you do change your mind about voting for the (Party named at Q1 or Q2), which party would you vote for instead? Base: All who may change mind (229)
% | |
Conservative | 16 |
Labour | 21 |
Lib Dem | 19 |
Scot / Welsh Nationalist | 3 |
Green Party | 3 |
Referendum Party | 5 |
Other | 1 |
None of them / would not vote | 5 |
Don't know | 29 |
Q7 Which political party do you think has the best team of leaders to deal with the country's problems?
% | |
Conservative | 21 |
Labour | 34 |
Lib Dem | 8 |
Other | 1 |
None | 16 |
Don't know | 19 |
Q8 And which political party do you think has the best policies for the country as a whole?
% | |
Conservative | 20 |
Labour | 36 |
Lib Dem | 13 |
Other | 2 |
None | 8 |
Don't know | 20 |
Q9 And which political party do you think is the most clear and united about what its policies should be?
% | |
Conservative | 11 |
Labour | 34 |
Lib Dem | 22 |
Other | 3 |
None | 14 |
Don't know | 17 |
Q10 Who do you think would make the most capable Prime Minister, Mr Major, Mr Blair or Mr Ashdown?
% | |
Major | 26 |
Blair | 38 |
Ashdown | 19 |
Don't know | 17 |
Q11 Which political party, if any, do you think would be most likely to introduce policies that improve your standard of living?
% | |
The Government has built strong foundations for Britain's economic recovery, and they deserve to win the election | 20 |
The Government has built strong foundations for Britain's economic recovery, but at this election it is time for change | 28 |
The Government has failed to build a strong economy, but they deserve to win the election | 5 |
The Government has failed to build a strong economy. At this election it is time for change | 38 |
None of these | 4 |
Don't know | 6 |
Q12 If the Conservatives lose the General Election and John Major stands down as party leader, which one of these politicians would you like to see lead the Conservative Party?
% | |
Michael Heseltine | 20 |
Kenneth Clarke | 15 |
John Redwood | 7 |
Michael Portillo | 5 |
Gillian Shephard | 5 |
Stephen Dorrell | 2 |
Malcolm Rifkind | 2 |
William Hague | 1 |
Michael Howard | 1 |
Ian Lang | 1 |
Other | 1 |
None of these | 17 |
Don't know | 22 |