Gender

Group of women
Gender Ipsos Voices

International Women's Day 2026: Spotlight Projects in Public Affairs

As has now become a tradition for our team; to mark International Women’s Day 2026 we have taken the opportunity to reflect on the wide range of policy areas and projects delivered across Public Affairs over the past year. In this third edition, we shine a spotlight on how this work aligns with and advances this year’s theme, “Give to Gain.”
International Women's Day 2026
Gender Survey

Almost a third of Gen Z men globally agree a wife should obey her husband

Our 2026 International Women's Day study, conducted in 29 countries via the Ipsos Global Advisor platform, finds that young men today are more likely than those in older generations to hold traditional views about gender roles.
Julia Guillard
Gender Event

Caitlin Moran and Julia Gillard: An International Women's Day conversation

Registration for this event will open in the coming weeks.
Cryptocurrency
Gender Survey

Young men recognise the risks of crypto but are more likely to invest anyway, Ipsos poll reveals

Young men are more likely to have engaged in cryptocurrency investments and gambling activities than young women. However, they are also more likely to view cryptocurrency as riskier than other investments.
Men flying plane
Gender Survey

Men more likely to overestimate their abilities on various tasks from swimming the English Channel to scoring a Premier League goal compared to women

Ipsos polling reveals that men are generally more confident in their capabilities across various tasks than women.
young man sat in the dark illuminated by his smart phone screen
Gender Publication

Modern Maculinities

What does it mean, to be a man? We want to shift the conversation from negative to constructive and uncover what modern masculinities means for us, our brands, businesses, society and, crucially, the young people who need our empathy and understanding more than ever.
Gender
Gender Survey

Young men and women have more in common than divides, say public – despite gender gap in perceptions of tension and optimism about their futures

Despite prominent debates about gender divides in recent years, just a third (32%) of the public feel there is tension between men and women in the country today.
Pregnancy test
Politics Survey

Seven in ten Britons think abortion should be legal in all or most cases – but this reduces to less than half of young men

Seven in ten (71%) Britons think abortion should be legal in all or most cases – but this reduces to less than half (46%) of men aged 16-34.
Dating apps
Gender Survey

Young men believe women prioritise attractiveness and financial status when dating, but young women say kindness and humour more important

New polling shows young men believe women prioritise attractiveness & financial status in partners, but female peers say sense of humour & kindness more important.
womam-looking-at-scenery
Gender Publication

Why Including Women in UK Policy Making about Violence Against Women and Girls is Key to Accelerate Action in 2025

How government and police can earn back the confidence of women who’ve lost faith in their ability to tackle VAWG.
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