Loyalty


Financial Services Publication

Insuring loyalty – how devoted customers might stop being punished

Jamie Talmage explores why plans to ban insurers from overcharging loyal customers will be welcomed by many.
Loyalty Publication

Driving quality

Quantifying the connection between quality and loyalty in automotive purchase.

Captains of Industry say confidence is at an all-time low

Ben Page writes for the Times Red Box on the findings of our latest Captains of Industry study.

Two-thirds of Ipsos Captains not confident in Government's ability to negotiate with the EU

For our latest Captains of Industry study, Ipsos conducted 100 interviews with participants from the top 500 companies by turnover and the top 100 by capital employed in the UK.
Loyalty Survey

We need to talk about Norm!

In our latest blog, Sean Mills, Executive Director of Ipsos LEAD, explains why, when it comes to norms, you should always start with your own organisation first.

Why financial firms must forge connections in a virtual world

Can financial services companies build connections in a world of increasingly virtual relationships? They need to if they want to keep and gain customers, writes Tony Smith in Quirk's.

Getting CX into B2B Boardrooms

Georgina Clarke and Katherine Shipton examine our most recent Captains of Industry survey and ask why customer experience is not at the top of the agenda for b2b organisations.
Corporate Publication

EY EMEIA Fraud Report 2017

Senior managers are failing to set the right tone on business ethics finds EY's EMEIA Fraud Survey based on research by Ipsos Loyalty.
Investors Survey

A tipping point for banking?

Following the recent Open Banking reforms announced by the Competition and Markets Authority, Callum Watling writes about how new technologies are reshaping the banking landscape and changing the way consumers interact with money.