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Political Pulse Survey

Burnham bounce continues with public more favourable towards PM than other leading UK politicians

New polling data from Ipsos in the UK, conducted 21–27 August 2026 explores attitudes towards leading politicians and parties in the run up to Reform UK party conference. Polling was conducted before Zack Polanski announced he was standing in the Holborn and St Pancras by-election.
Boris Johnson’s net favourability score lowest since the 2019 election, meanwhile Conservative voters unhappy with party’s immigration policies
Politics Survey

Boris Johnson’s net favourability score lowest since the 2019 election, meanwhile Conservative voters unhappy with party’s immigration policies

In November's Political Pulse, Johnson's favourability falls and we look at how the public view the parties on policy
Ipsos October 2021 Political Pulse
Political Pulse Survey

Half of the public think Britain is heading in wrong direction

Half of Britons think the country is heading in the wrong direction - the highest proportion since the start of the year.
Ipsos Political Pulse - September 2021
Political Pulse Survey

4 in 10 Britons think country heading in wrong direction but Johnson much more popular than Starmer among their own voters

The September 2021 Ipsos Political Pulse indicates the public are split along party lines when considering whether the country is headed in the right direction or the wrong direction.
Favourability towards Boris Johnson falls to lowest level since October
Politics Survey

Favourability towards Boris Johnson falls to lowest level since October

Fall in those who believe the country is moving in the right direction
Ipsos Political Pulse June 2021
Political Pulse Survey

Ahead of Batley and Spen by-election 6 in 10 Britons think it is unclear what Labour leader Keir Starmer stands for

The June 2021 Ipsos Political Pulse finds that while favourability towards Boris Johnson and the Conservatives has fallen, just 1 in 4 think Keir Starmer and the Labour Party would do a better job.
Starmer’s ratings fall with just one in five Britons favourable towards the Labour leader
Political Pulse Survey

Starmer’s ratings fall with just one in five Britons favourable towards the Labour leader

While Starmer's ratings continue to fall, more Britons think the country is heading in the right direction.
More Britons think things heading in ‘right direction’ than ‘wrong direction for the first time since last April
Politics Survey

More Britons think things heading in ‘right direction’ than ‘wrong direction for the first time since last April

Britons become more positive about the direction of their country while the number of people who think Brexit has had a positive impact on the country increases
One year in, more Britons unfavourable towards Keir Starmer than favourable - Ipsos
Political Pulse Survey

One year in, more Britons unfavourable towards Keir Starmer than favourable

Ipsos takes a look at how Keir Starmer is performing one year into his tenure as leader of the Labour Party.
Johnson and Hancock see ratings rise amid pre-Budget boost in optimism
Politics Survey

Johnson and Hancock see ratings rise amid pre-Budget boost in optimism

In this survey, done before the announcement of the Budget, Johnson and Hancock see rises in their favourability ratings while more people say the country is heading in the right direction.
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