Royal Family & Monarchy

The power of public opinion was vividly demonstrated recently in Britain by an event which grabbed the attention of the entire world. Princess Diana, an icon of our time with probably the highest awareness level of anyone in the world, was killed in a car crash and at the age of 36, struck down in the prime of life. Her life was measured in the thousands of extra copies of magazines and newspapers in every language published, when she was the cover picture. Her death became a world-wide public event, with millions who had never met her feeling a personal bereavement.

MORI poll for the Sun after the funeral of Diana, Princess of Wales

Poll for the Mail on Sunday conducted the week after the funeral of Diana, Princess of Wales

Poll for ABC conducted between the death of Diana, Princess of Wales and her funeral

MORI poll for the Sun, August 1997

MORI poll for the Mail on Sunday, July 1997, with detailed questions on impressions of Prince Charles and Camilla Parker Bowles

A 1996 survey conducted for Central TV