Insights Hub

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• Investors Survey

  Brand Loyalty

  Sarah Phillips of Ipsos Health writes in Pharmaceutical Market Europe that, while doctors cannot be rewarded for prescribing a particular drug, there is still a lot marketers can do to promote decision makers’ engagement with a product.

  08.12.11
• Politics Survey

  The 'lost decade' of retrenchment

  Ben Page, Chief Executive of Ipsos, says facing year after year of cuts to local government means that we are not going to be out of the woods by the next election.

  06.12.11
• Consumer Behaviour Survey

  BBC Shopping Experience

  The BBC's Panorama programme commissioned Ipsos to conduct research among consumers into their supermarket shopping experience.

  06.12.11
• Investors Survey

  Why I'm glad that I'm not immune to the charms of advertising

  Tara Beard-Knowland says that advertising plays a crucial role in pumping money into the economy by creating desire.

  06.12.11
• Investors Survey

  Ipsos appoints senior team for new combined business in the UK

  Ipsos today announced the appointment of its new client facing senior leadership team in the UK.

  05.12.11

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Housing Survey

  Three-quarters sense housing crisis in Britain

  A new Ipsos survey for Channel 4 has found that three-quarters of the public (76%) agree with the suggestion that there is a housing crisis in Britain.

  05.12.11
• Investors Survey

  Ethics in business - Attitudes of the British public

  Six in ten (58%) people believe business behaves ethically, a third do not.

  05.12.11
• Survey

  Ipsos end of year research 2011

  Only 23% of Britons say that their children will have a higher quality of life than they have, while 35% think it will be lower, says new research we have carried out ahead of our 2011 End of Year event.

  04.12.11
• Environment Survey

  Long Term Trends: Environment

  Long Term Trends: Environment

  01.12.11
• Politics Survey

  A power that can be felt

  Understanding emotional response to advertising is a goal pursued by advertisers, agencies and research agencies alike writes Keith Glasspoole of Ipsos ASI in Campaign magazine

  01.12.11
• Politics Survey

  World AIDS Day 2011: Are we getting closer to zero?

  On World AIDS Day 2011, Leila Tavakoli considers what the British public think of the problem of HIV/AIDS in developing countries today and how close this is to reality.

  01.12.11