Ipsos Client Mondelēz Publishes Annual Report for Cocoa Life
Ipsos is Mondelēz’ third-party evaluator. Together, they have mapped how Cocoa Life is progressing toward the goal of sustainably sourcing all cocoa by supporting farmers and their communities, while addressing climate change, women’s empowerment, and child labor in key cocoa-producing countries.
Washington, D.C. (AP) - John Kerry and President Bush are starting the general election campaign tied, according to an Associated Press poll, while independent Ralph Nader is drawing enough support to make Democrats squirm. By Will Lester Associated Press Writer The Republican incumbent had 46 percent support, Democrat Kerry had 45 percent and Nader, the 2000 Green Party candidate who entered the race last month, was at 6 percent in the survey conducted for the AP by Ipsos-Public Affairs. Bush and the four-term Massachusetts senator, who emerged as the nominee Tuesday after a string of primary race wins over several rivals, have run close or Kerry has been ahead in most recent polls that did not include Nader. Since Nader entered the race Feb. 22, campaign strategists and political analysts have been trying to assess the impact of another presidential bid by the consumer activist who is blamed by some Democrats for Al Gore's loss in 2000. In the last presidential election, Nader was on the ballot in 43 states and Washington, D.C., garnering only 2.7 percent of the vote. But in Florida and New Hampshire, Bush won such narrow victories that had Gore received the bulk of Nader's votes in those states, he would have won the general election. Exit polls from 2000 show that about half of Nader's voters would have backed Gore in a two-way race, far more than would have supported Bush. Nader dismisses the spoiler label. While Nader's support in the AP-Ipsos poll was 6 percent, his backing in polls in 2000 fluctuated in the single digits - often at about 4 percent, but sometimes higher. This year, Nader is unlikely to get the Green Party's nomination and he faces a stiff challenge in getting his name on the ballot in the 50 states. Kenneth Freeman, an 86-year-old retiree from New Smyrna Beach, Fla., who leans Democratic, was unhappy with Nader's presidential bid. "Ralph Nader is fouling it all up," Freeman said. "He's taking votes away from the Democrats. I think he's on an ego trip." Bush's job approval in the AP-Ipsos poll was 48 percent, with 49 percent disapproving - essentially the same as last month when 47 percent approved of his job performance. His approval rating, which soared close to 90 percent after the Sept. 11, 2001, terrorist attacks and remained high for months, has dipped to the lowest levels of his presidency in recent weeks. Six in 10 said the country is on the wrong track, up from last month, while slightly more than one-third of those surveyed - 35 percent - said the country is headed in the right direction. "We're 240-something days from Election Day. We've got a long way to go and expect it to be a close race throughout, no matter what the factors are," said Terry Holt, a spokesman for the Bush campaign. The poll was conducted Monday through Wednesday as Kerry captured nine of 10 Super Tuesday elections and claimed the nomination. Nightly results suggested that Kerry did not get a bounce from winning the nomination. "For all those who want to bring change to America, we need to remain united behind the Democratic nominee," said Kerry campaign spokeswoman Stephanie Cutter. Kerry, who had solid backing from 28 percent of the voters, was strong among minorities, low-income people, singles, older voters and Catholics. Bush, who had solid backing from 37 percent, did well among whites, men, Protestants, homeowners and suburban dwellers. "I'm worried about the Democrats taking control," said Stephanie Rahaniotis, a Republican from Lynbrook, N.Y. She said after the Sept. 11 attacks she feels safer with Bush in charge and thinks Democrats will "divert our attention from the military." In the poll, Nader was most likely to get the backing of young adults, and independents. The Associated Press Poll is conducted by Ipsos-Public Affairs. Between March 1-3, 2004, the AP/Ipsos poll interviewed a representative sample of 1,000 adults nationwide, including 771 registered voters. The margin of error is +/- 3.1 for all adults, +/- 3.5 for registered voters. To view the complete filled-in questionnaire for this survey, please download the Topline Results. To view the updated Presidential Approval Ratings and Approval Ratings On Specific Issues, please click here. To view the Consumer Attitudes & Politcal Measures chart, please click here. For more information on this press release, please contact: Thomas Riehle President, Ipsos Public Affairs Washington, D.C. 202.463.7300 About Ipsos Public Affairs Ipsos Public Affairs, headquartered in Washington D.C., is a non-partisan, objective, survey-based research company made up of campaign and political polling veterans as well as seasoned research professionals. The company conducts strategic research initiatives for a diverse number of American and international organizations based not only on public opinion research, but often elite stakeholder, corporate and media opinion research. It has offices in New York City, Chicago, San Ramon (CA), and Washington, with affiliates around the world. Ipsos Public Affairs also conducts national and international public opinion polling on behalf of The Associated Press, the world's oldest and largest news organization. Ipsos Public Affairs is a member of the Ipsos Group, a leading global survey-based research firm. To learn more, visit: www.ipsos-na.com/news/pa About Ipsos Ipsos is a leading global survey-based market research group, with revenues of 569.7 million euros in 2003. 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