Equality Lounge @ CES 2025

Ipsos is proud to partner with The Female Quotient Equality Lounge®, advancing equality together with other leading and forward-thinking brands.

This year, Equality Lounge is returning to CES (and so is Ipsos) – because betting on women is betting on the future! Join us as we celebrate the trailblazers redefining the landscape. You’ll hear more about why betting on women isn’t just good business—it’s a winning strategy.

Power of the Pack: Leveraging Data to Fuel Marketing Excellence [January 8 | 1:30pm]

AI is transforming how brands connect with diverse audiences, offering real-time adaptability, precise targeting, and data-driven insights that are empower more inclusive marketing strategies. Ipsos' Lindsay Franke joins a panel discussion exploring how AI can instantly adjust messaging based on customer feedback, refine language to resonate with a wide range of audiences, and enable targeted outreach at scale - while ensuring representation and relevance across all demographics. Hear how AI tracks marketing performance in real time, enabling brands to allocate resources more effectively and pivot quickly to meet the evolving needs of every consumer.

Don't miss out - please register here.

Missed the live event? Watch the recording here. 

At Ipsos, we are dedicated to researching issues of diversity and inclusion, including gender and intersectionality. Click here to access our library of thought leadership on this topic.