Henri Wallard Joins Ipsos

Paris, October 1, 2002. Ipsos co-Presidents, Jean-Marc Lech and Didier Truchot, are pleased to announce the appointment of Henri Wallard as Ipsos C.E.O. He will manage Market Research activities for Ipsos in the services sectors, and will also have direct responsibility for Ipsos CRM /CSM (Customer Relationship Management/Customer Satisfaction Measurement) activities world-wide.

He will be member of the Group's Management Board and his appointment as Director will be proposed at the next meeting of company shareholders.

"With Henri Wallard, Ipsos extends both the depth and diversification of its management team. Henri is one of the most highly regarded professionals in market research, and his scientific and professional background, as well as his knowledge of the Asia-Pacific markets will be precious assets in the growth of Ipsos for years to come", said Jean-Marc Lech.

Added Didier Truchot: "In our services-based industry, the quality of our people and teams is extremely important. The arrival of Henri shows again our ability to attract top talent from all walks of life. Our clients, large multinationals as well as companies with local needs, want to work with specialist teams dedicated to their company and industry. Henri will manage these teams in major sectors that represent growth opportunities for Ipsos."

Said Henri Wallard: "Ipsos is a very attractive group with a clear and innovative strategy for survey-based market research combined with an active international development plan. I am very glad to join its management team and share in its highly professional and client oriented approach."

Biographical information:

Henri Wallard, aged 45, has occupied various positions in government administration, including the French Ministry of Industry, and in the nuclear industry. He has been CEO of ANDRA (French Radioactive Waste Management Agency) from 1991 to 1994. In 1994 he joined the Sofres market research group and spent several years in the Asia Pacific region (based in Sydney and later Hong-Kong) as Group Director for Asia. When Sofres merged with Taylor Nelson AGB in 1997, he was appointed to the Board of the UK based Taylor Nelson Sofres group and made Executive Director in charge of Regional business (America, Europe, Asia). He also played a leading role in the growth of on-line activities and techniques. He joined the Fimalac group at the beginning of 2001 as CEO of Fimalac Interactive. Henri Wallard graduated from the Ecole Polytechnique and Ecole des Mines de Paris.

Corporate