Ipsos/RBC Consumer Outlook Index: February 2015

Washington, DC - February's RBC Consumer Outlook Index displays increases across all indices, continuing the upward trend that has been observed over the last few months. While some indices show modest increases, others are up nearly four points when compared with last month.

The overall RBC Consumer Outlook Index shows overall confidence at 54.7, up nearly 1.5 points from January.

  • The RBC Expectations Index displays the one of the largest increases this month, with the Index increasing nearly 3.5 points.
  • The RBC Investment Index is up two points from last month's score. The Investment Index has been experiencing an overall upward trend since March 2014.
  • The RBC Current Conditions Index rose nearly two points from last month's score. This is the index's highest score in a year, though pre-recession level averages have still not been reached.
  • The RBC Jobs Index displays a 0.2 point increase since last month, bringing the score to 62.3. This is the most modest increase this month.
  • The RBC Inflation Index is up nearly four points after experiencing a decline last month, while the score remains low when compared with the rest of the year.

These are findings of an Ipsos online poll conducted January 29-February 2, 2015. For this survey, a national sample of 1,002 adults from Ipsos' U.S. online panel was interviewed online. Weighting then was employed to balance demographics and ensure that the sample's composition reflects that of the U.S. adult population according to Census data and to provide results intended to approximate the sample universe. Statistical margins of error are not applicable to online polls because they are based on samples drawn from opt-in online panels, not on random samples that mirror the population within a statistical probability ratio. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.

For more information on this news release please contact:

Chris Jackson Research Director Ipsos Public Affairs 202.420.2011 [email protected]

About Ipsos Public Affairs

Ipsos Public Affairs is a non-partisan, objective, survey-based research practice made up of seasoned professionals. We conduct strategic research initiatives for a diverse number of American and international organizations, based not only on public opinion research, but elite stakeholder, corporate, and media opinion research.

Ipsos has media partnerships with the most prestigious news organizations around the world. In Canada, the U.S., UK, and internationally, Ipsos Public Affairs is the media polling supplier to Reuters News, the world's leading source of intelligent information for businesses and professionals. Ipsos Public Affairs is a member of the Ipsos Group, a leading global survey-based market research company. We provide boutique-style customer service and work closely with our clients, while also undertaking global research.

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About Ipsos

Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. Ipsos ranks third in the global research industry.

With offices in 86 countries, Ipsos delivers insightful expertise across six research specializations: advertising, customer loyalty, marketing, media, public affairs research, and survey management.

Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.

Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of e1,712,4 million (2 274 M$) in 2013.

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