How Social Insights are Preparing Brands for an Unconventional Summer

View our on-demand webinar to hear How Social Insights are Preparing Brands for an Unconventional Summer

To fully understand how widely the coronavirus crisis has impacted human beings globally, it is essential first to get a holistic view of how people are taking care of themselves. To do so, global business leaders, turn to Social Listening to derive insights and turn their findings into tactical business plans.

Watch our on demand webinar to hear exciting new insights about the human experience through the lens of the pandemic. Using a combination of voluntary social discussions and in-depth qualitative exploration from Ipsos Social Intelligence Analytics’ Weekly Tracker, we share what we’ve discovered about health and wellness trends under the lens of the upcoming summer 2020. Many people across the globe are grappling with the profound changes that Covid-19 has made on their lives. We explore these new habits and coping mechanisms and discuss how people are handling derailed summer plans.

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