Lindsay Franke, Head of Ipsos Creative Excellence, Joins ARF Board of Trustees
Lindsay Franke, Head of Ipsos Creative Excellence, has been elected to a three-year term on the Board of Trustees for the Advertising Research Foundation (ARF), a nonprofit organization dedicated to furthering the practice of advertising and marketing through research.
As a trustee, Franke will partner with experts and executives from across the advertising industry to guide the organization in identifying best practices, developing research standards, and sharing knowledge with the Foundation’s 400+ member companies.
“It’s an honor to join a board of trustees with this caliber of experience and brainpower,” Franke said. “I look forward to advancing research that can support compelling advertisements for our fast-moving world.”
This appointment serves to recognize Franke’s leadership at Ipsos Creative Excellence. Under her direction, Creative Excellence has been celebrated for its comprehensive and data-driven approach to effective creative development, from the conception of ideas to the measurement of their impact.
With Franke’s guidance, Ipsos has also become the first Research Member of ANA/SeeHer, a coalition of advertisers and media owners committed to accurate gender portrayal in advertising and programming.
For more information on this news release, please contact:
Kate Silverstein
Media Relations, U.S.
[email protected]
+1 718 755 8829
About Ipsos
Ipsos is one of the largest market research and polling companies globally, operating in 90 markets and employing over 18,000 people.
Our passionately curious research professionals, analysts and scientists have built unique multi-specialist capabilities that provide true understanding and powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers or employees. Our 75 business solutions are based on primary data from our surveys, social media monitoring, and qualitative or observational techniques. “Game Changers” – our tagline – summarizes our ambition to help our 5,000 clients navigate with confidence our rapidly changing world.
Founded in France in 1975, Ipsos has been listed on the Euronext Paris since July 1, 1999. The company is part of the SBF 120 and the Mid-60 indexes and is eligible for the Deferred Settlement Service (SRD).
ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP www.ipsos.com
