The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
Purchasing power is now the key priority on a global level. Despite the importance they attribute to the climate and extreme weather events, people are less inclined to become involved and are more dubious as to the human origins of the phenomenon.
In five infographics, we break down how inflation, the invasion of Ukraine, layoffs, and the pandemic, have people around the world feeling anxious going into the end-of-year shopping season.
26 January 2023
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Chicago Council on Global Affairs-Ipsos poll finds majority of Americans support ongoing US Aid to Ukraine, but are split on long term assistance
President Biden's approval rating is at 38% with Americans remaining pessimistic about the direction of the country
Yet half say religious institutions have too much political influence
Axios-Ipsos Coronavirus special edition finds half of Americans say they are back to pre-COVID routines