The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
New USA Today/Ipsos poll shows most Americans see FEMA’s role as very necessary; a plurality expect the federal response to a disaster like Katrina would be worse today
According to the August Reuters/Ipsos Core Political survey, Americans express divided views on the most important problem facing the country.
Taste Important in Food Decisions, Convenience in Household and Personal Products Decisions
Few Pamper their Dogs with Luxury Goods and Services
Nearly One Quarter (23%) Of Those Who Say a Vacation is Important Aren't Confident They'll Take One This Year
Public's Perceptions at Odds with CDC Observations on Obesity
Positive economic news and rising markets driving improved consumer confidence, but Jobs Index remains low
Americans More Optimistic about the Economy
23 Country Survey Shows 4 in 10 (38%) Consumers Complained About Product or Service in Past Year Canada (44%) and United States (44%) in Top 10 of World "Complainant Nations"
According to Findings from Ipsos MediaCT's biannual MOTION Study, Online Video Streaming Is Taking a Bigger Share of America's Disposable Entertainment Time