Consumer Behavior

Half of American workers say AI tools like ChatGPT are now being used at their work, up from 38% last year, according to the Ipsos Consumer Tracker

High gas prices don’t seem to be deflating Americans’ summer plans. In fact, the number of people who say they’re planning vacations by car or plane this summer are actually up across the board, according to new data from the Ipsos Consumer Tracker.

While few think hantavirus is a high threat, more think so than think COVID is a high threat, according to new data from the Ipsos Consumer Tracker

The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about twice every month. From sports to politics, the answers say as much about Americans as they do about the world at large. Here's the latest.

Americans seek more foods and beverages that improve hydration, energy levels, focus/concentration, and provide longevity benefits, according to new data from the Ipsos Consumer Tracker

Half of employed Americans now say their workplace is using chat-based tools

May Reuters/Ipsos Core Political survey

A new Ipsos poll also finds that nearly half of Americans believe the war in Iran had a major impact on Spirit Airlines shutting down

22% of Americans making over $100,000 who say they got a bigger tax refund this year; only 11% of Americans making under $50,000 said the same, according to new data from the Ipsos Consumer Tracker