How can employers support an equitable employment recovery?

In the workforce, women and people of color were disproportionately impacted during the pandemic.

Partially this was due to the professions hit hardest in terms of wage and job loss. That is dramatically clear in a study Ipsos conducted for McKinsey that illustrates how across many sectors women were more impacted by pandemic job cuts, as were people of color.

This paradoxically comes at a time when all sectors are striving for more diverse workplaces. Market research, as an industry, is no different. These data point to a near-term future where employers need to double down on efforts toward inclusivity.

Even returning to the pre-pandemic levels, hobbled by the pandemic, will take concerted effort. Furthering the equity in America’s workforce to the goals laid out in the before times will require employers to examine and reexamine expectations for the training and qualifications expected when they hire employees. Employers will also need to reconsider how they reskill and upskill workers, and what training they should provide on an ongoing basis.

a

This article was originally published in What the Future Education, a research magazine by Ipsos exploring the current state of America's education system as it prepares the workforce of tomorrow. Are we ready? Download the magazine here.

The author(s)

Related news

  • [WEBINAR] What the Future: Success
    Consumer Behavior Events replay

    [WEBINAR] What the Future: Success

    Hear more about the modern milestones for success and how brand leaders across industry and public policy can adapt now with a deeper understanding of today’s consumer.
  • [WEBINAR] Accelerating Innovation Development with Synthetic Data
    Society Webinar

    [WEBINAR] Accelerating Innovation Development with Synthetic Data

    Join Ipsos for a discussion of how synthetic data approaches to AI can be used with concept and product testing to reduce speed to market while producing better results.
  • The Business of Naming

    The Business of Naming

    From creating community to staying creative (and competitive) to running the business of it all, The Business of Naming conference is where namers find what it takes to get ahead. Join us for a packed of talks, panels, and quality time alongside the best and brightest in naming.