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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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What Is Self-Care? Four Takeaways From Social Data
Our analysis shows a shift away from superficial, appearance-based definitions of wellness towards a more balanced approach that prioritizes mental health, mindfulness, and nutrition.
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Climate Change: How the Conversation Is Heating Up on Social Media
A new Synthesio report analyzes climate change conversations around the globe
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Fashion Weeks: Has K-Pop stolen the shows?
Four takeaways from Synthesio social data about 2022 global Fashion Weeks.
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7 Ways Brands Can be More Accessible Today
Because opening the door to consumers with a range of disabilities can be a fertile source of brand innovation that benefits everyone.
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Social Commerce: Innovation, Inclusion & Insights
Revisit our virtual roundtable discussion about shaping, designing, influencing, and delivering on social commerce.
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Tap into the Human Collective
Discover how Ipsos Communities enables brands to engage in an ongoing dialogue with consumers that puts people at the heart of innovation.
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Seven tips for putting your Artificial Intelligence to work
Synthesio expert shares advice for how to ride the AI wave.
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Black Business Month: Innovation, Inclusion & Insights
Listen in to our special Black Business Month themed webinar featuring tips and insights from a dynamic panel of researchers, DEI specialists, small business experts, and Black business owners.
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Why is cryptocurrency still confusing?
Social data reveals what’s holding consumers back from embracing crypto