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Shifts: How everyday indulgence will reshape our living standards
Ipsos Strategy3’s Djamila Oumarou considers how the relationship between innovation and indulgence could evolve for tomorrow’s shoppers.
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Why tomorrow’s luxury winners will prioritize human experiences
Luxury is facing an identity crisis as Gen Z upends traditional expectations and definitions. Luxury expert David Klingbeil discusses how craft and storytelling can recapture tomorrow’s shoppers.
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Why Gen Z’s indulgence attitudes won’t stay the same
Ipsos’ Jesse Peretz explains why brands can’t afford to make assumptions about high earning Gen Zers and how they spend.
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What luxury events reveal about consumers’ premium experience spending
Ultra-luxury event designer Sojourner Judson explains how changing expectations around upscale social events are shaping how mainstream Americans understand indulgence.
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How sex’s rising politization creates more brand risk
Amid culture wars and shifting norms, Americans’ attitudes on sex and sexuality are increasingly nuanced. Author and sex journalist Carter Sherman discusses the complex implications for marketers.
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The Ipsos Vibe Check: Here's how Americans feel about the government this week
With everything going on in the U.S. these days, we asked Americans: How uncertain are you feeling about the impacts of the actions of the government and how satisfied do you feel?
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Why doctors and engineers are teaming up to make aging better
Johns Hopkins University is building a cross-disciplinary approach to eldercare, integrating AI and tech innovations. Dr. Peter Abadir explains the model and who will fund it as government cuts health research spending.
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Questions for the future
From an aging population to artificial intelligence, these are the crucial health and wellness questions that leaders in public health, women’s health, technology, aging and consumer health need to consider to prepare for the future.
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Ipsos, in partnership with W. Capra, announces 2025 Channel Check-IN: The C-Store Experience
Exclusive study will evaluate and rank how leading convenience store and travel center brands perform against customer expectations
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988 Suicide & Crisis Lifeline awareness reaches new high, but information gaps persist
New NAMI/Ipsos poll reveals calls for expanded support of the 988 Lifeline and mental health crisis response in the U.S., but more information on specifics of 988 funding is needed