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Couples who collect mostly collect different things
One in five people say they collect things, but different things than their partner, according to the Ipsos Consumer Tracker
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Americans' private-label purchases are rising amid the gas price crunch
More Americans (69%) now say they're buying more private-label products these days, up from 59% in August, according to the Ipsos Consumer Tracker
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Americans think AI is already having a profound effect on society
Americans rank AI and cybersecurity as the No. 1 and 2 advances that will have an impact on society, followed closely by advanced mobile phone tech, according to new polling from the Ipsos Consumer Tracker
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Americans think they need to keep up with AI, but AI needs to slow down
Two in three Americans (66%) think that the pace of AI development is too fast, but even more (76%) think that people also just need to keep up with it, according to new polling from the Ipsos Consumer Tracker.
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The Ipsos Care-o-Meter: What does America know about vs. what does America care about?
The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about twice every month. From sports to politics, the answers say as much about Americans as they do about the world at large. Here's the latest.
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[WEBINAR] Know America at 250: Public Opinion Update
Join us on May 6 to hear the very latest public opinion data and insights to help make sense the trends shaping America today.
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[WEBINAR] 2026 KEYS: Our World in Motion - The Future of Mobility
Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.
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The Longevity Shift: A New Era of Physician Engagement in Longevity Medicine
Longevity medicine is changing physician-patient dynamics. Download our framework for healthcare professionals navigating new patient expectations and structural barriers.
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[WEBINAR] Know America at 250: Public Opinion Update
Join us to hear the very latest public opinion data and insights to help make sense the trends shaping America today.
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Global Attitudes to Happiness 2026
According to the global Ipsos Happiness Report for 2026, 73% of Americans report being happy. Dig into the data here.