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Interest in electric vehicles has tripled. How can automakers take advantage?
More than a third of U.S. consumers are now considering an EV, according to new Ipsos data
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Ipsos Study Finds Dealers Not Ready for Influx of EV Curious Shoppers
US Market Electric Vehicle Boom Requires Dealers to Improve their EV Knowledge and Sales Process
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As new school year begins, parents increasingly concerned about kids falling behind
New USA Today poll shows majority of Americans support mask and vaccine requirements in the classroom
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Most Americans plan to travel within the U.S. in the next year, although likelihood to travel internationally is not as high
Over half of Americans express interest in taking a trip that lasts longer than two weeks
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Ipsos Talks: Engaging Conversations with Insights Industry Leaders
Ipsos Talks features candid conversations with senior insights leaders exploring a wide range of business challenges. First up: how would a consultant approach it?
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Ipsos Update – September 2021
This month we feature new research on women in advertising, wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.
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New multi-cancer early detection test developed by GRAIL generates excitement among prospective patients.
The test positively impacts perceptions of a health system and could help attract new patients.
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Tech Sustainability: Activating Consumer Desire to Make a Difference
Next up in our sustainability series: the actions technology brands can take to bridge the “say-do” gap.
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Women in Advertising
Our latest paper looks at how brands will benefit when positive and modern female gender representation is evident in the advertising.
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Most Americans think the end of the U.S. presence in Afghanistan makes no difference on our safety from terrorism
New ABC News-Ipsos poll finds the public gives Biden poor marks on Afghanistan and immigration, more positive on COVID and infrastructure