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New Advertising Research Solution Assesses `Connection' Between Consumers and Brand Messages
Ipsos ASI Launches Next*Connect Research Solution; Ensures Advertising Investments Deliver Even In Toughest of Times
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Women Are Most Likely to Report that What Was Most Lacking in their Last Car Buying Experience Was a Quick and Easy Transaction and a Fair Trade-in Value
Other Major Grievances Pertain to Salesperson's Trustworthiness and Price's Fairness
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Build A Better Workplace With Employee Panels
Learn more about how organizations can leverage the value of their workforce through cost-effective employee panels that offer Human Resource professionals direct online access to real-time data about their organizations' employees, their views on service provisions and priorities, as well as many other HR, communication or organizational issues.
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RBC CASH Index: U.S. consumer sentiment rebounds from summer doldrums, according to RBC IndexDeclining expectations for the future drive drop in confidence
Positive economic news and rising markets driving improved consumer confidence, but Jobs Index remains low
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Survey First to Quantify Global Customer Complaints
23 Country Survey Shows 4 in 10 (38%) Consumers Complained About Product or Service in Past Year
Canada (44%) and United States (44%) in Top 10 of World "Complainant Nations"