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What’s Next for Retailers: Keep An Eye on Exuberance
Pent-up demand will likely cause many consumers to spend more but returning to pre-COVID shopping behaviors will not happen overnight.
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Grocers Face Renewed Competitive Challenge as Consumers Return to Old Habits
Discover tips for grocery retailers to blunt the impact on revenue as consumers revert to their pre-COVID habits around meal spend.
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How can brands put virtual measurement in a real-world context?
In a typical year, half of adults attend a visual or performing arts activity at least once, according to the National Endowment for the Arts.
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How can brands convert scrollers into shoppers in the Golden Age of social buying?
Digital buying, and more specifically, social buying, accelerated in the upheaval of 2020. With America under lockdown, the pandemic became a moment of opportunity for both platforms and brands as consumers adapted to buying through social media.
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The Amazing Race: Next-Gen Immuno-Oncology Edition
Read more about the two front-runners in this niche category and insights behind their race to market.
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Bringing the patient voice to the fore
Using social data to understand how to bring more empathy into the HCP-patient relationship in changing healthcare environments
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America the Uncertain: May Briefing Highlights
Key highlights from May's America the Uncertain webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics.
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Greater proportion of Americans say mental health and social life have worsened vs. gotten better compared to before the pandemic
New Parade Media/Cleveland Clinic/Ipsos poll finds despite this, most Americans are optimistic about the future
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Nearly nine in ten Americans consume meat as part of their diet
A majority agree that eating red meat is part of the American way of life