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A new era in multiple sclerosis
Referencing Ipsos’ syndicated MS Therapy Monitor data, we explore the impact of the anti-CD20s since their availability – specifically, where they are being used, how they are being used, and neurologists’ perceptions of them.
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Inflation is changing Americans’ impulse buys. Here’s how.
Impulse purchase behavior has been turned upside down, but there are still ways brands can take advantage of this key opportunity.
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Who gave Democrats the edge on the generic ballot?
Following the same people over time, FiveThirtyEight/Ipsos tracking unpacks the people and issues driving previously uncommitted Democratic voters to the midterms.
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Globally, 3 in 5 citizens say abortion should be legal in all or most cases
Proponents outnumber opponents in 22 of 27 countries surveyed; support is weaker
in the U.S. than in all other western countries -
MISFITS: How creativity in advertising sparks brand growth
Creativity is often celebrated as the fuel of effective advertising, but it has a problem.
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U.S. consumer sentiment shows stability but remains muted
Americans show less confidence in their job security
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Taking steps towards sustainable travel
Global Ipsos polling finds many people are open to becoming more sustainable tourists.
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Ipsos Core Political : Presidential Approval Tracker (07/27/2022)
This week’s Ipsos Core Political has President Biden with a 37% approval rating, as the economy remains the country’s most important problem.
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What Consumers Are Saying About the Celebrity-Owned Cosmetics Market
Insights from social data reveal how the internet really feels about the explosion of celebrity-owned brands.