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[WEBINAR] Show Me the Money: Affluent Fans & the Economics of Sports
With sports playing a major role in Affluents’ entertainment and leisure time, understanding their fandom and their level of engagement is crucial when marketing to them.
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Covid-19: Expectations and vaccination
Majorities in each of 30 countries believe we will never fully stop the spread of COVID, but views on vaccination mandates vary widely.
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Equality Lounge: SXSW 2022
Ipsos is proud to be an official partner of the FQ Equality Lounge, advancing equality together with other leading and forward-thinking brands.
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These 14 ads were all winners at the Super Bowl. Here's why.
Hard data, from biometric monitoring to real-time surveys, tells us that these are the most successful ads of Super Bowl LVI
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Americans are excited for the Super Bowl (and the ads) again
With ratings high, brands can expect to get good value for their airtime spend on TV’s biggest day
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Keeping inclusion at the heart of qual for best-in-class research
How can you use qualitative research to ensure intersectional storytelling? Revisit our on demand webinar now.
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Americans support a diplomatic boycott of the Winter Olympics
COVID is not the only reason why this year’s games are different.
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What the Future: Wellness
Revisit our on demand webinar to hear exclusive new data, and expert interviews with CVS Health, Unilever, Lumen, and other players driving the future of wellness.
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US and global public attitudes to the 2022 Beijing Winter Olympics
Interest in the winter games is cooler this year than in 2018; figure skating gets the gold as the event’s most popular sport.
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One week away from the opening ceremony, few Americans know when the Beijing Winter Olympics begins
New Ipsos poll also finds bipartisan consensus for U.S. diplomatic boycott.