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Mapping Out Demand Spaces by Context
Ipsos’ unique demand space segmentation approach examines the intersection of people, needs, and context to help you understand growth opportunities through a multi-dimensional lens.
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Canada, Germany most likely to be viewed as positive leaders on world stage
Ipsos survey for Halifax International Security Forum finds Iran, Pakistan and Russia are considered the least likely to have a positive impact on world affairs over the next decade
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[WEBINAR] So Much to Lose: Changing landscape of obesity in America
Would you take a medication that would help you lose weight? Join us on December 13 as we deep dive into the implications of new obesity treatments.
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Elections & social media: the battle against disinformation and trust issues
Do people feel that disinformation has had an impact on political life in their country? Are they concerned that disinformation will impact the next campaign?
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Political Perspectives: Interviews & News
On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.
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Half of Americans would be interested in a weight loss medication
More than half of Americans would be interested in taking a new 'safe and effective' weight loss treatment, according to new data from the Ipsos Consumer Tracker
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Understanding and Managing Regulatory Risk in 2024
Watch our on demand webinar to hear which regulatory risks citizens expect businesses to address, and how expectations vary across key industries and specific issues like “competition and anti-trust regulation”.
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How veteran healthcare will shape private healthcare and vice versa
The innovations developed to care for Veterans often shapes healthcare at large. Amanda Lienau, Ph.D, director of Open Innovation at the Veterans Health Administration discusses how Veteran care will evolve as the nature of defense changes.
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Why foresight, tech and ethics education can better prepare us for uncertainty
From cadets to candidates, military forces and work forces face a skill gap. Col. Chris Mayer, Ph.D, department head of English and Philosophy with the U.S. Military Academy at West Point, discusses why foresight, humanities and ethics will be as valuable as practical skills.
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Why considering the worst case needs to be part of your planning
In a more contested world, the only certainty is uncertainty. The National Intelligence Council’s Maria Langan-Riekhof discusses why broader definitions of what’s plausible require businesses and governments need to lean into uncertainty.