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For Two Thirds of Americans, the U.S. Government Does Not Communicate Well about Its Agencies' Benefits and Services

Many Unaware Of the Breadth of Services Offered, But View Agencies More Positively Upon Learning More about Them

Ipsos Takes Shopper Insights to a Higher Level

Shopper Research Expert Donna Wydra Joins the Ipsos Marketing Team

Betty White Scores a Touchdown for Snickers

Ipsos ASI Study Reveals the Winning Ads from the 2010 Super Bowl

Email Users Take Great Risks with Spam despite Awareness of How Bots and Viruses Spread

Only One Third across North America and Western Europe Think Their Computer Is Likely to Be Infected by a Bot

Lifestyles of the Business Elite

Highlighted by a Voracious Appetite for and Consumption of All Forms of Media

Many Americans' Next Car Will Be a Used Car

Hispanics Are Increasingly Motivated about the 2010 Census with 91% Intending to Participate

Saving Money and Preserving Resources Top Reasons for Reducing Waste, Saving Energy and Saving Water

Lack of Information and Lack of Interest Most Blamed for Not Leading a More Environmentally-Friendly
Lifestyle

Majority (74%) Of Global Citizens Don't Believe "A Woman's Place Is In the Home"

But India (54%), Turkey (52%), Japan (48%), China (34%), Russia (34%), Hungary (34%) and South Korea (33%) Most Likely To Agree

On Eve of 82nd Annual Academy Awards, 42% of Global Citizens Say they Use Movies and Films as Their Escape from Real World--Watching as Many as They Can as Often as They Can