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Majority of Americans (89%) Are Comfortable Adapting to New Technology in Daily Life
Almost Seven in Ten (68%) Are Familiar with AI’s Uses and Applications
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Americans support extending some tax cuts in House budget – but not for the wealthy or corporations
Americans generally oppose but are largely unfamiliar with the “One Big Beautiful Bill Act,” according to a new Washington Post/Ipsos poll
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ARF: The Power of Humor and Memes in Marketing
Join Ipsos’ Jesse Itzkowitz and Becarren Schultz as they take part in a panel of experts to share best practices, real-world examples, and the fine line between funny and risky.
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Short-Form Social Misfits
The next creative shift that will drive advertising effects in TikTok, Instagram Reels and YouTube Shorts
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How TikTok is Changing the Game for Sports Engagement
In the ever-evolving world of digital media, TikTok stands out as a dynamic platform revolutionizing sports engagement.
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June 2025 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Rebounds Following Three Month Decline
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Across 29 countries, attitudes towards U.S.-made products vary
Respondents in across 29 countries prefer goods made in the European Union, Japan, and China to goods made in the United States
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Majority are for anti-discrimination protections, but support slips for several LGBT+ issues
Findings of the fourth edition of the Ipsos LGBT+ Pride Report
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Ipsos wins its seventh MSPA Americas Shoppers’ Choice Award
With stellar community feedback, iShopFor Ipsos is recognized for the seventh consecutive year
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Ipsos Pride Survey 2025: Majority are for anti-discrimination protections, but support slips for several LGBT+ issues
A new Ipsos survey across 26 countries finds the proportion in favour of everything from trans athletes to Pride Month marketing is down since 2021.