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Majority say credit card rewards are very important, and drive their card usage
New GigaPoints/Ipsos poll finds that credit card rewards/points play a major role in deciding to go with a particular credit card company for many Americans
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Entrepreneurialism alive and well in the time of the pandemic
Entrepreneurial spirit is up among women and younger adults.
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[WEBINAR] The Inside Track 2021: America the Uncertain
Join the Ipsos public and political polling team for a regular briefing on the data trends shaping the Biden administration.
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More than half of Americans want President Trump out of the office before inauguration day
ABC News/Ipsos poll finds that majority fault Trump for rioting in D.C.
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Reuters/Ipsos: Capitol Unrest Survey (01/08/2021)
A majority of Americans want Donald Trump removed from the presidency
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U.S. consumer sentiment rallies
Purchasing confidence rebounds as federal coronavirus relief plan materializes
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How Researchers Deal with Political Polling Problems
While the shortcomings of political polls have been discussed widely, rarely has an industry event focused on issues specific to media use and consumer research.
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Regaining control and bouncing back after the unexpected
For many Americans, feeling a sense of control has always been tenuous, but the pandemic pushed them to their limit.
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (01/06/2021)
Americans continue to be concerned about the direction of the country