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[PODCAST] What Industries are Adapting Quickest to the COVID Marketplace
During this podcast, Ipsos’ Carlos Aragon shares insights from our Consumer Health & Safety Index, an inaugural health and safety benchmarking study that evaluates how retailers are operating amidst COVID-19.
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One in four have recently witnessed Asian people being blamed for the coronavirus pandemic
New USA Today/Ipsos poll finds that most believe COVID-19 is a natural disaster; yet many continue to blame China in some way
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Views split on whether athletes should take a stand on political, social issues
Axios/Ipsos poll finds desire for athlete activism, and use of Native American-themed mascots, varies greatly by race and partisanship.
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Cliff’s Take: Vaccine Skepticism Clouds New Optimism
Vaccine hesitancy holds steady at about one in five Americans.
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (03/18/2021)
The majority of Americans approve of the way Biden is handling the economy and COVID-19
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Consumer confidence heads towards pre-pandemic levels
Sentiment rallies to new pandemic high for fourth week in a row
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College graduates are excited for March Madness. Others? Not so much.
Half of Americans with college degrees are as excited or more than they were for the last NCAA tournament, but many others are indifferent
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Americans report high levels of concern about data privacy and security
More than half support for new rules and laws limiting what technology companies can do.
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Small business outlook improves, except for macroeconomic views
The MetLife/U.S. Chamber of Commerce Small Business Index score in Q1 2021 reveals a continuation of marginally increasing optimism.
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Do people really care about purpose at the point of purchase?
If 2020 has taught brands anything, it’s that they must play an active role in helping society and creating sustainable solutions for a better future. But how does that influence the decisions people make when it comes to taking out their wallets?