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Support for some Trump executive orders is mixed
Findings of a new Ipsos poll on Americans' support for various proposed actions and executive orders signed by President Donald Trump in his first week of office
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MDVIP/Ipsos Primary Care Physicians Survey 2024
Survey shows stressful conditions often negatively impact physicians' lives and ability to care for themselves
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Ipsos Op-Ed: Trump 2.0: Populism's Ultimate Test in American Governance
Ipsos op-ed: Trump 2.0 represents a bold experiment in aligning governance with unfiltered public sentiment. A look at what history teaches us about this exercise and how that might define Trump’s second term.
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Beyond Checkpoints: Next-Gen Therapeutics for Solid Tumors
Hear our expert panelists discuss the challenges and opportunities in the development of emerging therapeutic modalities aimed at addressing solid tumors in the post-PD1 era.
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Beyond Income Labels: Innovation, Inclusion & Insights
Revisit our discussion exploring how changing consumer behaviors, especially among resource-restricted households, are impacting the workplace and marketplace.
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How influencers could become brands’ most valuable media
Ryan Detert, CEO of the influencer marketplace platform Influential, breaks down the evolving landscape of influencer marketing, the shift from mass celebrity to niches, and what AI means for audiences and creators.
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How pro product reviews retain trust in the era of influencers
Evan Silverman of America's Test Kitchen explains why hands-on testing and professional reviews remain crucial for building consumer trust in an evolving consumer landscape. Photo: America’s Test Kitchen/Kevin White
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What brands need to know before bringing AI assistants to e-commerce
As AI customer assistants become more prevalent, what do brands need to know to ensure they deliver on their promise? Ipsos’ Maura Howley explains how CX testing and transparency will be more essential than ever.
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Why AI will revolutionize how organizations engage stakeholders
Ipsos’ Rhett Skelton explains how AI-powered reputation management tools can help organizations understand and engage with complex stakeholder networks.
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Future Jobs to Be Done
A changing world will influence Americans’ wants and needs? Ipsos Strategy3’s Matt Palmer considers one potential task that tomorrow’s brands and businesses will need to account for.