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Most Americans Say That the Design of a Product’s Packaging Often Influences Their Purchase Decisions
Products Packaged in Paper/Cardboard Perceived as Being More Attractive and Higher Quality by Roughly Two Thirds
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The Power of Modern Partisanship
In order to attract people to a broader sense of identity that unifies more than it divides, leaders today must understand where their people currently are and what political team they identify with.
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Is being behind the wheel behind the times?
Autonomous vehicles are coming. In fact, to an increasing extent they are already here.
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Are we headed for a car-culture war?
Futurists and technologists promote a vision of the autonomous future that is shiny and bright. While that vision might come to pass, there’s a reality that it overlooks. We are a divided, tribal and political people. There are no signs of middle ground on issues spanning from abortion to education to gun control. So why should we expect self-driving cars, which portend such a huge change to our way of life, to be any different?
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U.S. and Canada among most skeptical of Autonomous Vehicles
In the U.S., political divides hint at an impending car-culture war
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[EVENT] SXSW
Join Ipsos’ Virginia Lennon and NBCU Telemundo’s Reny Diaz on March 12th for an insightful presentation about Latinos: At the Intersection of Culture & Influence.
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American and Global Views on Religion
Religion Is More Valued in the U.S. than in Most of the 23 Countries Surveyed by Ipsos
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The New Tribalism: Clashing Views on Who Is a Real American
A new series of Ipsos surveys shows that Democrats and Republicans are widely divided on issues relating to national identity, race, immigration, the media and free speech – more so than on the role of government in the economy and abortion.
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Views from Mexico, Canada & The US: Trade & NAFTA
With the third round of NAFTA negotiations set to begin in Ottawa, Canada this weekend, Ipsos sought to better understand perceptions of free trade and NAFTA amongst those who it impacts most – citizens in the United States, Mexico and Canada.
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One in Four Americans Has Boycotted a Product for Political Reasons
Do brands need to stay neutral in politicized and polarized times?