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[EVENT] SXSW
Join Ipsos’ Virginia Lennon and NBCU Telemundo’s Reny Diaz on March 12th for an insightful presentation about Latinos: At the Intersection of Culture & Influence.
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American and Global Views on Religion
Religion Is More Valued in the U.S. than in Most of the 23 Countries Surveyed by Ipsos
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The New Tribalism: Clashing Views on Who Is a Real American
A new series of Ipsos surveys shows that Democrats and Republicans are widely divided on issues relating to national identity, race, immigration, the media and free speech – more so than on the role of government in the economy and abortion.
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Views from Mexico, Canada & The US: Trade & NAFTA
With the third round of NAFTA negotiations set to begin in Ottawa, Canada this weekend, Ipsos sought to better understand perceptions of free trade and NAFTA amongst those who it impacts most – citizens in the United States, Mexico and Canada.
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One in Four Americans Has Boycotted a Product for Political Reasons
Do brands need to stay neutral in politicized and polarized times?
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[WEBINAR] Building Distinctive Brand Assets: A Webinar Featuring Four Measures That Matter
While many brands strive for differentiation in a marketplace, distinctiveness should be a brand’s true goal!
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The Rationale Behind the Redesign of the Reuters/Ipsos Presidential Ballot Question
Since early June, our Reuters/Ipsos horse race ballot question (Clinton versus Trump) has shown a larger spread (Clinton-Trump) than the average of the market.
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Ipsos: Holiday Movies Unite the Political Spectrum
Differences of Opinion on Favorite Holiday Movies nearly within the Margin of Error in New Ipsos Poll
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Evolving Shopper Experiences for the Modern Man
We are fortunate to live in an era of unrivaled retailing diversity and prosperity. People have unprecedented access to goods and services within their local communities and across the world. In truth, shoppers have so many options that the shopping experience can be both exciting and daunting.