Search
-
Future Jobs to Be Done
Ipsos Strategy3’s Philip Ryan looks at the “jobs” that parents hire products to do — and how brands can meet their needs in the years to come.
-
How brands can navigate complex parenting styles
There are many ways to raise a kid. Kinder Chocolate’s Catherine Bertrac looks at the forces that shape modern parenting styles and how that informs their approaches to treats.
-
How today’s parents are raising tomorrow’s leaders differently
Pew Research Center’s Rachel Minkin breaks down the data on how parenting is changing (and will continue to change) in America, from shifting gender roles to whether parents today follow or break from their own upbringing.
-
How technology is reshaping family dynamics and parenting in the future
What the Future Editor Matt Carmichael explains Ipsos data on parents’ worries about raising kids — from mental health to misinformation — and how brands can be part of the solution.
-
The impact of COVID-19 on the mental health of our youth
Mental illness among teens and young adults has been an increasingly prevalent issue, observed to have been exacerbated by COVID-19.
-
What the Future: Teen
Revisit our foresight webinar featuring new data and interviews with industry experts exploring how shifts in the economy, technology and society at large are restructuring teen behaviors.
-
Ipsos Update – January 2024
AI, inflation, predictions for 2024… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
-
Data dive: 2023 in review
In 12 infographics, we look back at key Ipsos Global Advisor polls from a year that was filled with a few very high highs and some really low lows.
-
How the desire for social bonds shapes teen viewership
Amber Jawaid, senior vice president with Ipsos’ Online Communities practice, analyzes teen entertainment preferences and the emotional factors behind them.
-
Future Jobs to Be Done
As Americans’ teenage years shift, so will their needs. Charlotte Morris, an engagement manager at Ipsos Strategy3, illustrates one potential scenario that tomorrow’s brands and institutions will need to solve for.