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Ipsos Reputation Council 2024: AI, Sponsorships and More
Hear new findings and practical guidance to assist corporate communicators with diagnosing and proactively managing risk to maximize business outcomes in the year ahead.
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Millennials and Gen Z less in favor of gender equality than older generations
Ipsos’ annual International Women’s Day finds 60% of Gen Z men across 31 countries think women’s equality discriminates against men.
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Americans are not (yet) interested in spatial computing
One in four people are interested in spatial computing, Apple's name for the tech behind its new Vision Pro headset, according to new data from the Ipsos Consumer Tracker. And interest in virtual reality and cryptocurrency hasn't changed since 2022.
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MDVIP/Ipsos poll shows Americans are struggling with the healthcare system
Despite this, many Americans have a positive view of their personal doctors
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Hybrid work (and commuting) really seem here to stay
The number of employees who say their employers have set hybrid work guidelines has increased 9 percentage points in the last year, according to new data from the Ipsos Consumer Tracker.
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[WEBINAR] Loving or Loathing: Understanding Affluents’ Relationship with Luxury
With studies running in 50 markets around the world, we are able to offer an unparalleled understanding of how Affluents think and act – insights critical for all marketers hoping to increase share of wallet among the wealthiest consumers.
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Understanding Patients with Metastatic Breast Cancer – A Preference for Oral Treatments
Research conducted by Ipsos in collaboration with Living Beyond Breast Cancer and funded by Eli Lilly and Company explores the time commitment and treatment preferences among women living with ER+, HER2- metastatic breast cancer
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[RECORDING] The B2B Playbook to Boost Revenue in 2024
In this session, executives from Ipsos, Capgemini and LinkedIn will discuss the habits and behaviors of deep sellers vs shallow sellers, what technology they embrace to elevate their approach (hint; it’s AI powered sales tools!) and the path forward for you and your organizations to drive value and achieve (or exceed) your targets in 2024 -- and beyond.
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Insights Association’s Annual Conference
Ipsos’ Kristy Click and Caitlynn Sorrell will be presenting together with Nestle’s Michael Shapiro to discuss Unleashing the Power of GenAI: Purina’s Journey to Faster and Better Insights in Pet Food Innovation
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How and why to prioritize mental health in the workplace
Below are five charts on why talking about mental health is so hard, why it’s worth paying attention to worker mental health, and what companies can do to make workers feel heard