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How farm tech is changing how we’ll feed America
Seth Crawford, senior vice president and general manager of precision ag and digital at AGCO, shares what brands can learn about sustainability and efficiency from high-tech farm equipment.
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Beyond omnichannel retail to convergent commerce
Discover some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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Citizen Cannes: How three key factors shape creative, brand and global success
Join us in Cannes on 21st June
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Best in class neuroscience research case studies
Two Ipsos case studies have been included in the 2023 NMSBA Neuromarketing Yearbook – take a look.
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How convenience stores can maintain loyalty in today’s market
Convenience stores and gas retailers must look to deliver on newer expectations, such as providing hand sanitizing stations throughout the retail, fuel dispensing and transition areas.
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Three key learnings on luxury and sustainability
Discover the three key learnings from our latest luxury roundtable hosted by Ipsos' Channel Performance and Customer Experience experts
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Navigating Social Issues: When and how to speak out
Five pieces of actionable guidance for corporate leaders as they determine what to speak out on and how, with a focus on maximizing opportunity and limiting risk.
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Insights for Embedding ESG in Experience
Strengthening customer relationships while doing right by the world
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How to make smarter sports sponsorship decisions: Introducing Ipsos Synthesio 'Fanzone'
A new offering from Ipsos Synthesio leverages insights from social data to help brands spot emerging opportunities
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ChatGPT and the rise of generative AI
It is our intent to put in perspective the opportunities while recognizing some of the limitations in implementing ChatGPT, LLMs, and Generative AI more generally.