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The Complete Picture: To Mystery Shop or Conduct Satisfaction Surveys?

For many industries, including financial, technology, retail and travel, an integrated CSat and mystery shopping program is crucial to truly monitoring the customer experience. Do your metrics give you a complete picture?

America Goes Shopping in an Electronics Wonderland

"The children were nestled all snug in their beds, While visions of smartphones danced in their heads. And mamma on her tablet, and I downloading an app, Had just settled our brains for a long winter's nap."

Ipsos/Reuters Poll (November 27): Iran

Ipsos/Reuters Poll (November 27): Core Political Approval

Ipsos Global @dvisory: The Economic Pulse of the World (November 2013)

Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective

Majority of Global Internet Users (71%) Use Apps

Ipsos Healthcare Focused on Innovation and Strength of West Coast Health Companies

Mary Tou Joins Ipsos Healthcare as Senior Vice President on the West Coast

Isolationism Abounds in Global Community

A High Level Analysis Based on Global Research By Ipsos & the Halifax International Security Forum

Puget Sound Citizens to Kickoff Thanksgiving Away From Home (and Away from Football)

Visiting and Travel on the `Turkey Day' Roster for Sound Area Residents

One Quarter (26%) Globally, Who Use Medical Apps, Say Recommendation Came From Medical Professional