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Internal Benchmarking - Case for the Fair Scorecard
Quality improvement, customer engagement, performance metrics, pay-for-performance are all expressions used in conjunction with improvement and performance measurement programs within organizations. In any program, data are collected over time, and performance measures are calculated and evaluated for the organization and components of the organization. These studies established performance criterion from either internal or external benchmarks, establishing comparison rules using trended data or across reporting units within the organization.
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Transforming Traditional Customer Satisfaction Research into Modern Enterprise Feedback Management in Seven Critical Steps
For the past number of months, we've been talking a lot about Enterprise Feedback Management and recently, an article co-written by yours truly and Andrew McInnes from Allegiance Inc. was featured in Quirks magazine.
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Seven Critical Steps from Traditional CSAT Research to Modern EFM
Published by Quirk's Marketing Research Review, October 2013, p.38 — The move from traditional research to modern Enterprise Feedback Management (EFM) is a big change for most firms.