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What are a Refrigerator's Contents Worth?
Linking marketing research and zip code data `truly amazing'
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Cable and Satellite Programming Research Veteran Joins Ipsos
Lynne Bartos To Join Marketing Research Firm's Technology and Communications Team
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Ipsos-Reid/Cook Political Report: Two-in-Three Voters Continue to Approve of Bush's Job Performance
In First Post-Election Cook Political Report/Ipsos-Reid Survey, Strong Approval of Bush Performance Overall. On Bush Approval, the Marriage Gap Matters Most. On Direction of the Country, the Familiar Gender Gap Reappears.
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Ipsos-Reid CASH Index: Below 90 For Fifth Straight Month, In Sharp Contrast to Optimism of First Half of Year
CASH Index Fell Below 90 in June and Has Never Recovered;
Was Near or Above 100 Most of the First Five Months of 2002 -
Americans Continue To Embrace Potential Of Digital Music
Ipsos-Reid's Quarterly Digital Music Study, TEMPO: Keeping Pace With Online Music Distribution, Finds Americans' Digital Music Appetite Remains Strong Throughout 2002
Over 100 Million Americans Have Listened To A Pre-recorded CD's On Their Computer, And Roughly 60 million Have Downloaded -
More Consumers Are Asking Their Doctors for Drug Samples - By Name
Ipsos PharmTrends Finds Patients Increasingly Savvy