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Does advertising have a responsibility to be inclusive?
Gender roles are a prominent part of advertising and communications.
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Ipsos Update - January 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on creativity and innovation, NATO, Gen Z in MENA and in-depth reports from Australia, Brazil, Russia and the UK.
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Winner of Ipsos & 1776 Patient Experience Pitch Competition Announced
Startup Keriton Kare wins for innovative application for newborn intensive care units
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Slowing Down to be Faster
Combining the views of industry experts and using Ipsos insights, this paper looks at the importance of investing time at front end of the development process to drive better business results.
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Social Listening for Creative Storytelling
Read our case study to discover how data-driven social listening dashboards can optimize messaging.
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Germany Retains Top “Nation Brand” Ranking, France and Canada Emerge to Round Out the Top Three
France moves to second place with reputational gains in the Governance index. Canada ranks in third place for the first time. The United Kingdom slips by one position, while the U.S. remains in sixth place.
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Ipsos launches Ipsos.Digital, its fully automated research platform
The new Ipsos.Digital platform offers clients fast, simplified access to global research capabilities and insights.
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Ipsos Clients Win Nine David Ogilvy Awards
Budweiser, Ad Council, Clorox and Zillow, were award-winners at the prestigious 25th annual advertising research awards
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Ipsos Media & Entertainment Practice Brings Top Talent to West Coast Team
Experienced New Hires Continue Ipsos West Coast Content Business Build, Affirm Ipsos Position as Industry Leader in Content Insights and Strategy Activation
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Ipsos Hires Chris Murphy to Lead its Market and Brand Strategy Service Globally
Mr. Murphy will be responsible for product development and activation across the globe