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Beyond omnichannel retail to convergent commerce
Discover some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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Ipsos Update – May 2023
Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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[WEBINAR] Trust & Effectiveness in Public Health Communications
Federal agencies keep America running. Whether researching and communicating about public health, serving Veterans, or ensuring the transportation infrastructure underpinning our economy is working, their jobs have great significance.
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We are worried about irresponsible uses of AI
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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Clifford Young, President of Ipsos U.S. Public Affairs, joins the Ad Council’s Board of Directors
Clifford Young, President of Ipsos Public Affairs in the U.S., has been elected to the Ad Council’s Board of Directors
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Why government decision-makers can’t ignore the public’s trust
Americans have been losing trust in the government for at least 50 years. Here’s what to know about communicating with the public in this environment.
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Behavioral Science Insights for Healthcare Marketers
Revisit our on demand webinar featuring tips for how healthcare marketers and brands can best leverage insights from behavioral science research.
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Business travel isn’t bouncing all the way back
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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What makes us happy? Life satisfaction and the drivers of happiness.
Revisit our on demand webinar with contextualized insights from our latest happiness survey, with a focus on what makes people tick.
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Sports (and sports fandom) in America
Featuring guest speakers from NBC Sports, revisit our webinar to hear research insights into how the public approaches such a significant part of life, and tips for policymakers, advertisers, and brands.