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The issue landscape
Ipsos takes the nation's pulse on the direction of the country, the most important issues facing Americans, and which political party you trust on key issues
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Economic attitudes | Consumer behavior
Latest public opinion data on the public's economic outlooks, including long-term trends on consumer confidence
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Most Americans feel fake news will be a big problem in the 2024 Presidential election
Meanwhile, just one in four Americans say they are following news around the 2024 election very closely
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QSR Evolution Conference
Ipsos is delighted to be a sponsor of this year’s QSR Evolution Conference – the only event that focuses solely on the needs of quick-service restaurant operators.
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Corporate Researchers Conference 2024
Don’t miss out – join Ipsos at the Insights Association’s Corporate Researchers Conference.
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The impact of Trump’s guilty verdict
Below are five charts on how indicators like presidential approval and betting odds have (or haven’t) changed post-conviction
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We are hopeful for our future. But the future? Not so much.
Most Americans are hopeful about their financial situation in the year to come, according to the Ipsos Consumer Tracker. But that optimism ends when it comes to their political future.
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Context or Chaos: 3 Ways Modern Brands Can Break Through and Thrive
In chaotic times, brands need empathy and creativity in order to connect with consumers. It all begins with context.