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Ipsos Tunes in With Americans: AM/FM Radio Continues to Make Waves in the In-Car Environment
Radio Remains the Preferred Form of Audio Entertainment in the Car, Followed by CDs
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Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI): April 2015
New York, NY — The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Poland, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Turkey, and the United States.
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Ipsos Congratulates Clients on Successes at David Ogilvy Awards
Bank of America, Kraft's Cracker Barrel, and the Canadian Cancer Society Honored at Annual Advertising Research Awards
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Three Case Studies on Reaching Millennials
With their significant purchasing power compounded by an ability to influence success in-market, Millennials are a major part of a brand's future.
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Because Swipe is Twice as Engaging
In this article, I'm very excited to share the results of a major R&D initiative undertaken by Ipsos to develop a new approach to concept exposure that better reflects this reality — and the reality of how consumers consume information in general.
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Ipsos Loyalty Executive Wins Outstanding Paper of the Year Award
Timothy Keiningham Receives Prestigious Accolade from the Journal of Service Management
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Ipsos Global @dvisory: The Economic Pulse of the World (March 2015 - Part 1)
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
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Nine in Ten 8th Graders Agree that Climate Change is Real and Human Activity Significantly Contributes to Climate Change
Driving Cars and Cutting down Trees Seen as Top Contributors to Climate Change
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Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI): March 2015
New York, NY — The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Australia, Brazil, Canada, China, France, Germany, Italy, Japan, Great Britain, Mexico, Russia, and the United States.