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2025 gets the rating it deserves from Americans: Between 6 and 7
On all levels, from close in “me personally” and “my job” out to “the country” Americans saw a small dip in how we rated the year 2025, according to new data from the Ipsos Consumer Tracker.
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Why Americans will be happy with their gifts this holiday season
The gifts Americans plan to give are closely aligned with what Americans want to receive, according to new data from the Ipsos Consumer Tracker
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Innovation, Inclusion & Insights Webinar Series
Listen in as we invite industry leaders to take part in candid conversations exploring their approaches to innovation, connecting with consumers, and advancing cultural intelligence initiatives.
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December 2025 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Up Slightly As Expectations Sub-Index Rebounds
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The Perioperative Pivot: Navigating the New Frontier for Immunotherapy in Early Stage Cancers
Early-stage immunotherapy: turn the perioperative "black box" into a clear path to ROI.
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Is Trump losing support from his base?
Below are five charts on Trump’s approval rating, where Trump is losing support, and the cracks in the foundation that Trump will need to address to maintain his base
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2025 Holiday Countdown Calendar
Join us for our seasonal deep dive to explore select highlights by scrolling over our interactive Holiday Insights Calendar!
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Navigating the new norms and markets for tomorrow’s families
Traditional family demographics are changing, and businesses must adapt to new consumer behaviors and family-based marketing if they’re going to succeed in tomorrow’s marketplace.
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Why tomorrow’s family could be a radical shift from the past
Life stage shifts, demographic disruptions and changing views on family itself will shape tomorrow’s economy and society. What the Future Editor Matt Carmichael digs into the brand implications.