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March 2020: Consumer Confidence Still Holding Up Globally, but Expectations Are Down
Two months after the first coronavirus outbreak reports, China loses its status of consumer sentiment champion to Saudi Arabia while Italy, Japan, South Korea, Mexico and the United States see a notable drop in their Expectations Index since February
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Monitoring COVID-19 Pandemic at the Department of Veterans Affairs
Ipsos is committed to assisting VA with their insight needs during this pandemic. See how.
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Are you doing anything different in your life to combat climate change?
More than two in three say they’ve changed their behaviour because of climate change.
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Small Businesses Around the World Embrace Technology, to Connect with Customers Locally, Nationally and Internationally
This Facebook/Ipsos poll focuses on how using technology to connect with customers helps small and medium-sized businesses
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How the Coronavirus Outbreak Could Change Our Future
Random events can have unexpected geopolitical consequences
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February 2020 Global Consumer Confidence: Consumer sentiment drops in China, but not in other major economies
Global consumer confidence index has barely changed since the COVID-19 virus outbreak, but China’s national index is down by more than four points
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Ipsos acquires a majority stake in Askia
Ipsos is pleased to announce the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.
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Driving the Path to Successful Super Bowl Auto Advertising
We passively tracked the biometric response of an audience as they watched the live game, the commercials, half-time show, and everything in between – and are sharing the results here.
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Doritos airs “cool”est ad in Ipsos’ exclusive real-time biometric ranking of big game commercials
Doritos, Google and Michelob Ultra were the big winners in Ipsos’ annual ranking of Super Bowl commercials.
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Cliff's Take: Uncut Gems and Our Social Proximity to Addiction
The unexpectedly brilliant film Uncut Gems shows how addiction affects our social milieu (light spoilers ahead!)