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[RECORDING] CEW Women’s Leadership Awards
Don’t miss your opportunity to hear Ipsos’ Kristy Click give the prestigious closing speech, capping two days of virtual content about female empowerment and includes speakers such as leaders from L’Oreal, Estee Lauder Companies, Shiseido as well as Beauty Editors from InStyle and People.
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Global majority seeks trustworthy news but may be vulnerable to disinformation
Ipsos research for the Trust Project finds limited appetite to pay for news and more confidence in one’s own acumen about the reliability of sources than in other people’s
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Brands need not fear sharing ad space with political ads
This election season will bring an estimated $4.4 billion in spending on 8 million ad airings on traditional broadcast media alone over the current election cycle.
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Why we are susceptible to disinformation
Do populist or nativist sentiments impact the spread of fake news?
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Major news isn’t changing people’s mind on the election
President Trump’s diagnosis and RBG’s passing flipped the news on its head, but neither event is changing hearts and minds.
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Ipsos Update - October 2020
Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.
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Cliff’s Take: Could Trump’s Positive Coronavirus Test Influence The Race?
Our Indicators Suggest Not
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Reuters/Ipsos Core Political Survey: General Election Tracker (09/30/2020)
Biden continues to have an edge over Trump at the national level; Trump's approval rating is unchanged