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Food and Beverages Rival Vitamins and Supplements for Consumer Interest in Products that Improve Digestion, Energy, Weight and Blood Sugar Levels
Food and Beverages that Address Heart Health, Cancer Prevention and Immunity Also Generate Interest
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Ipsos Opens the Thinking on Market Research Innovation
New Open Thinking Exchange Rethinks, Revitalizes, and Reinvents Innovation in Research
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Oil Spill More Noise Than Substance?
Three out of five (60%) Americans are still in favor of offshore drilling despite recent spill; more disapprove than approve with Obama's handling of spill despite no change in his overall approval ratings
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Ipsos OTX Launches Script Evaluation Division To Assess Playability And Marketability Of Feature Films
New Division will Provide a Detailed Assessment of a Film's Potential Aimed at Informing Development Decisions
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Americans More Likely to Favor than Oppose Increased Offshore Drilling Despite Gulf Coast Disaster
Six in Ten See Offshore Drilling as Necessary to Reduce Dependence on Foreign Oil
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Even with Sony's Big "Move" and Gamers Expecting Microsoft's "Natal," Nintendo's Wii Still Brings Game
Recent headlines about the coming eclipse of the Nintendo Wii may be premature - or at least a bit overplayed
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Betty White Scores a Touchdown for Snickers
Ipsos ASI Study Reveals the Winning Ads from the 2010 Super Bowl
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Email Users Take Great Risks with Spam despite Awareness of How Bots and Viruses Spread
Only One Third across North America and Western Europe Think Their Computer Is Likely to Be Infected by a Bot