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A Flexible Solution to Understanding Today's Ongoing Conversations
Your customers are talking about you. They're on Facebook, Twitter, Pinterest, Instagram. They're uploading photos, sending short videos, and tweeting. Most importantly though, they're sharing their views about your brand and about their experiences with your brand. And they're doing so 24/7.
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Ipsos and comScore Introduce Cross-Platform Media Planning Tool for Reaching Affluents
New Product Offering Provides Insights Into Affluents' Online Behavior to Help Marketers Reach their Most Valuable Audiences
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Americans Look for a Healthy Balance in Diet and Exercise
Thoughts and ideas from Ipsos Public Affairs to stimulate your understanding of public opinion and consumer attitudes
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Consumers in 13 European Countries Reject EU-Proposed Cap on Bank Fees
65% Say it Would Make Using Bank Cards Worse for Consumers; 82% Believe Retailers Would Increase Profits But Not Pass Savings On to Consumers
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Consumers in 13 European Countries Reject EU-Proposed Cap on Bank Fees
65% Say it Would Make Using Bank Cards Worse for Consumers; 82% Believe Retailers Would Increase Profits But Not Pass Savings On to Consumers
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Valentine's Day: Correlations Between Relationship Status and Happiness, Financial Situation
Respondents in 15 Countries Who are in a Relationship are More Likely to Say They are Happy (78%) Than Those Not (67%); They Are Also More Likely to Rate Their Current Financial Situation as Strong (29%) Than Those Not (21%)