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Multivore diet families are going mainstream
It’s been 10 years since Michael Pollan published his book, "In Defense of Food," with the mantra, "eat food, not too much, mostly plants," for improved health. How has the western diet changed since then?
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Embracing Disruption
Success in 2019 and beyond will entirely depend on how willing brands are to challenge their current strategies.
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How packaging can balance being green and making green
The plastic drinking straw has become a symbol of society’s growing concern over packaging convenience at the expense of our planet’s health. Already, four in 10 consumers report they have started using fewer plastic straws due to recent attention on the issue, according to a recent Ipsos/Buzzfeed poll. Nearly half of those polled support local governments banning their use.
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Rethinking sweet
Rising concerns about obesity and diet-related illnesses have prompted regulatory pressure on food manufacturers to cut sugar from their products.
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Cooking? It’s about more than convenience
The home-cooked dinner remains the quintessential symbol for family bonding. As most dinners require some preparation, new options like app-based grocery delivery and meal kits are vying to simplify the task for time-strapped and budget-conscious home cooks.
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How will our food preparations change?
Does our food come to us, do we go out, or do we cook at home?
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Evidence Gap Analysis
View our on demand webinar for tips and tools for bridging the gap from real-world evidence to market access strategy
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New Data Show the Changing Definitions of Food
Ipsos’ What the Future report identifies the top trends for the future of food
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[WEBINAR] Affluents Redefining Luxury
Join us for our next complimentary webinar exploring the topic of luxury and premiumization.
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$Billion is the new $Million for Lotteries
It’s taking much bigger jackpots to pique people’s interest in the lottery, than ever before