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Are we taking fewer, or different vacations?
Learn more about what Americans are doing with their unused bank of vacation days.
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[WEBINAR] Bringing #CXDay to Hollywood
Have you ever been inspired by a particular movie quote? Join our complimentary #CXDay webinar for a fun-filled adventure overlaying famous Hollywood quotes with CX best practices.
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Four Ways Agile Research Will Evolve to Drive Innovation
1. Quality 2. Social intelligence 3. Artificial intelligence. Read on for the fourth way in which agile research will evolve.
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Why are Millennials skipping the baking mix aisle?
Baking mixes offer a convenient option for anyone seeking fresh-from-the-oven treats but lacking the time to bake from scratch.
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[EVENT] TMRE Conference
Ipsos is proud to be a sponsor of the #1 event for consumer insights leaders: The Marketing Research Event.
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Why Window Shopping Now Takes Place on Mobile Phones
It's a thing, whether summer, winter, back-to-school, or holiday shopping.
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[WEBINAR] Intelligent Product Test Design: When less can be more
Caught between the ‘insight vs. investment trade-off’ when it comes to product testing? Ipsos is freeing clients from this conundrum while saving them time & money!
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When Difference Doesn’t Mean Different
Running global Customer Experience studies provides both better value for money than individual country studies and a degree of standardization across markets. However, their validity remains at risk from an age-old research problem: cultural bias.
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Mystery Shopping in the Luxury Industry
Discover the techniques top-end retailers use to maintain an excellent Customer Experience and how Ipsos designs luxury mystery shopping programs that can benefit retailers of any calibre.
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New Technologies Key Helping As We Get Older
Everything you need to know about the demographics of healthcare can be found in West Bloomfield, Michigan.